On July 14, 2024, the Rotaract Club of Uptown Cubao, in partnership with the Rotary Club of Uptown Cubao, hosted an insightful seminar titled “Optimizing Online Presence: Club Website Automation Literacy Seminar.” This initiative was designed to equip club members and leaders with essential digital skills to enhance our clubs’ online visibility and operational efficiency.
As organizations increasingly rely on digital platforms to connect with communities and share their impact, the ability to maintain a dynamic and automated online presence has become more critical than ever. This seminar aimed to bridge that gap by providing practical knowledge on website automation and content management.
Expert Insights from HCP Roel Abatayo
The highlight of the event was a comprehensive session led by HCP Roel Abatayo, who shared his expertise on harnessing technology to optimize club websites. Topics included:
- Automating website functionalities to save time and reduce manual updates
- Efficient content management strategies
- Best practices for improving online visibility and engagement
- Tools and platforms that support seamless club operations
Participants left with actionable insights that they could immediately apply to enhance our club websites—transforming them into effective tools for outreach, documentation, and member engagement.
Building Capacity Through Digital Literacy
This seminar reflects the clubs’ ongoing commitment to capacity-building and innovation, aligning with Rotary’s vision of adapting to the digital age. By empowering members with digital skills, the Rotary and Rotaract Clubs of Uptown Cubao continue to foster leadership, self-reliance, and sustainability within their organizations.
We extend our heartfelt thanks to all attendees and to HCP Roel Abatayo for his valuable contributions. Together, we are shaping a more connected, tech-savvy Rotary community.



